Bachelor's+7% vs national median4,323 grads tracked
Marketing at Texas State University
Ranked 42nd of 221 bachelor's programs in Marketing by 5-year earnings.
Median · 1 year out
$48,765
middle 50%: $35,531 – $62,705
Median · 5 years out
$73,941
middle 50%: $54,501 – $100,072
Median · 10 years out
$94,925
middle 50%: $67,761 – $137,430
Salary trajectory
Median earnings vs the national median for Marketing (bachelor's) graduates.
This program (median)National median, same major & degreeMiddle 50% of graduates
Graduates of Texas State University's bachelor's program in Marketing earn a median $48,765 one year after graduating, rising to $94,925 by year ten. Five years out, earnings run 7% above the national median of $69,191 for this field, ranking 42nd of 221 reporting programs.
Source: U.S. Census Bureau PSEO, release V4.13.0 2025Q4. Earnings are for graduates working in covered states; figures are medians in nominal dollars.
Will the degree pay for itself?
Drag the sliders — payback uses this program's actual salary curve.
Assumes a 6.5% APR loan and this program's median salary trajectory (interpolated between years 1, 5 and 10).
Paid off in
5.8 yrs
≈ $6,634 total interest
Same major at other universities
Weber State University
$76,267 · 5 yrs out
Oregon State University
$75,902 · 5 yrs out
Texas A&M University
$75,866 · 5 yrs out
University of Iowa
$75,422 · 5 yrs out
University of Texas at Dallas
$75,253 · 5 yrs out
University of Hartford
$75,120 · 5 yrs out
University of Minnesota - Crookston
$73,347 · 5 yrs out
Fashion Institute of Technology
$73,157 · 5 yrs out
Illinois State University
$72,753 · 5 yrs out
University of Houston
$72,628 · 5 yrs out
Framingham State University
$72,585 · 5 yrs out
State University of New York at New Paltz
$72,511 · 5 yrs out
Other majors at Texas State University
Computer and Information Sciences and Support Services (Master's)
$112,706 · 5 yrs out
Computer Science (Bachelor's)
$107,346 · 5 yrs out
Electrical, Electronics, and Communications Engineering (Bachelor's)
$105,135 · 5 yrs out
Business, Management, Marketing, and Related Support Services (Master's)
$101,470 · 5 yrs out
Education (Doctorate)
$100,153 · 5 yrs out
Engineering/Engineering-Related Technologies/Technicians (Master's)
$98,392 · 5 yrs out
Health Professions and Related Programs (Doctorate)
$98,282 · 5 yrs out
Rehabilitation and Therapeutic Professions (Doctorate)
$98,282 · 5 yrs out
Computer and Information Sciences and Support Services (Bachelor's)
$97,847 · 5 yrs out
Engineering (Bachelor's)
$97,195 · 5 yrs out
Construction Engineering Technology/Technician (Bachelor's)
$96,658 · 5 yrs out
Industrial Engineering (Bachelor's)
$95,030 · 5 yrs out
Related fields of study
Accounting and Related Services
Compare universities
Business Administration, Management and Operations
Compare universities
Business/Commerce, General
Compare universities
Business/Corporate Communications
Compare universities
Business, Management, Marketing, and Related Support Services
Compare universities
Business, Management, Marketing, and Related Support Services, Other
Compare universities