WhatGradsMake
Bachelor's-4% vs national median1,592 grads tracked

Marketing at University of Northern Iowa

Ranked 100th of 221 bachelor's programs in Marketing by 5-year earnings.

Median · 1 year out
$45,777
middle 50%: $35,124 – $57,823
Median · 5 years out
$66,403
middle 50%: $51,309 – $86,517
Median · 10 years out
$82,811
middle 50%: $61,499 – $116,127

Salary trajectory

Median earnings vs the national median for Marketing (bachelor's) graduates.

This program (median)National median, same major & degreeMiddle 50% of graduates

Graduates of University of Northern Iowa's bachelor's program in Marketing earn a median $45,777 one year after graduating, rising to $82,811 by year ten. Five years out, earnings run 4% below the national median of $69,191 for this field, ranking 100th of 221 reporting programs.

Source: U.S. Census Bureau PSEO, release V4.13.0 2025Q4. Earnings are for graduates working in covered states; figures are medians in nominal dollars.

Will the degree pay for itself?

Drag the sliders — payback uses this program's actual salary curve.

Assumes a 6.5% APR loan and this program's median salary trajectory (interpolated between years 1, 5 and 10).

Paid off in
6.3 yrs
≈ $7,264 total interest

Same major at other universities

Texas A&M University-San Antonio
$67,042 · 5 yrs out
East Carolina University
$66,883 · 5 yrs out
Stephen F Austin State University
$66,843 · 5 yrs out
Western Illinois University
$66,703 · 5 yrs out
Radford University
$66,599 · 5 yrs out
Metropolitan State University
$66,534 · 5 yrs out
University of Texas at San Antonio
$66,268 · 5 yrs out
University of Wisconsin - Oshkosh
$66,248 · 5 yrs out
Berry College
$66,162 · 5 yrs out
Lewis University
$66,148 · 5 yrs out
State University of New York at Plattsburgh
$66,104 · 5 yrs out
Georgia State University
$65,948 · 5 yrs out

Other majors at University of Northern Iowa

Electromechanical Technologies/Technicians (Bachelor's)
$105,135 · 5 yrs out
Engineering/Engineering-Related Technologies/Technicians (Master's)
$104,398 · 5 yrs out
Education (Doctorate)
$100,633 · 5 yrs out
Business, Management, Marketing, and Related Support Services (Master's)
$97,512 · 5 yrs out
Statistics (Bachelor's)
$96,572 · 5 yrs out
Computer Science (Bachelor's)
$94,427 · 5 yrs out
Computer and Information Sciences and Support Services (Bachelor's)
$93,171 · 5 yrs out
Construction Management (Bachelor's)
$87,912 · 5 yrs out
Engineering/Engineering-Related Technologies/Technicians (Bachelor's)
$86,740 · 5 yrs out
Management Information Systems and Services (Bachelor's)
$86,334 · 5 yrs out
Industrial Production Technologies/Technicians (Bachelor's)
$84,400 · 5 yrs out
General Sales, Merchandising and Related Marketing Operations (Bachelor's)
$81,295 · 5 yrs out

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